Privacy policy

Last updated: 15.09.2026

Lunelle ("we", "us", "our") respects your privacy. This Privacy Policy explains what information we collect, how we use it, and the choices you have.

1. Information We Collect

Information you provide directly:

  • Name, phone number, delivery address, and email (when you place an order, sign up for our newsletter, or contact us)
  • Payment information (processed securely via our payment partner — we do not store your full card/payment details)

Information collected automatically:

  • Device and browser information, IP address, pages visited, and shopping behavior on our site
  • Data collected via cookies, Meta Pixel, and similar tracking technologies for analytics and advertising purposes (see Section 4)

2. How We Use Your Information

We use your information to:

  • Process and deliver your orders (including sharing your name, phone number, and address with our courier partner)
  • Communicate with you about your order, including COD confirmation calls/messages
  • Send marketing communications (only if you've opted in), such as new drop announcements and offers
  • Improve our website, products, and customer experience
  • Run and measure the performance of our advertising (e.g., Meta/Facebook ads), including through tools like Meta Pixel and Conversions API
  • Prevent fraud and ensure the security of our platform

3. Sharing Your Information

We do not sell your personal information. We may share your information with:

  • Courier/delivery partners, to fulfill your order
  • Payment processors, to process prepaid transactions
  • Marketing/analytics platforms (e.g., Meta), to run advertising and measure performance — this may include hashed contact information for ad targeting and measurement purposes
  • Service providers who help us operate our website and business (e.g., our website/hosting platform, Shopify)
  • Legal authorities, where required by law

4. Cookies & Tracking

Our website uses cookies and similar technologies (including Meta Pixel) to:

  • Keep your cart and preferences saved
  • Understand how visitors use our site
  • Show you relevant ads on other platforms based on your interest in our products

You can control or disable cookies through your browser settings, though this may affect site functionality.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including order history, customer service records, and legal/tax obligations, unless a longer retention period is required by law.

6. Your Rights

You may:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your information (subject to legal/operational requirements, such as order records we're required to retain)
  • Opt out of marketing communications at any time (e.g., unsubscribe link in emails, or by contacting us)

To exercise any of these rights, contact us at support@lunelle.baby

7. Data Security

We take reasonable technical and organizational measures to protect your personal information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Children's Privacy

Our products are for babies and children, but our website and services are intended for use by parents/guardians who are adults. We do not knowingly collect personal information directly from children.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date.

10. Contact Us

Lunelle Email: support@lunelle.baby Address: [Plot no. 10, West Abdullahpur, Dhaka, Bangladesh]